to understand the demand for pre-owned Apple devices (iPhone, Mac, Watch) in South Africa. Business Plan Relations: Establish and maintain relationships with Apple Authorized Resellers and other key stakeholders pre-owned devices through ASBIS's pre-owned store and Apple Authorized Resellers. Marketing Campaigns: Plan measures to ensure all pre-owned devices meet Apple's standards for A and B Grade devices. Data Security: focusing on these key functions, the BDM for the Apple Trade-In program will be well-equipped to successfully